Dubai, UAE – His Highness Sheikh Ahmed bin Saeed Al Maktoum, President of the Dubai Civil Aviation Authority, Chairman of Dubai Airports, and Chairman and Chief Executive of Emirates Airline and Group, officially opened the 32nd edition of the Arabian Travel Market (ATM) 2025 today at the Dubai World Trade Centre.
Held under the theme ‘Global Travel: Developing Tomorrow’s Tourism Through Enhanced Connectivity’, this year’s event is the largest in ATM’s history, featuring a record 2,800 exhibitors from 166 countries and expecting more than 55,000 attendees.
In his remarks, His Highness stated:
“Guided by the vision of our leadership, Dubai continues to consolidate its position as a leading global destination for tourism and a key meeting point for industry stakeholders. The longstanding success of Arabian Travel Market highlights Dubai’s pivotal role in fostering strategic partnerships that drive the growth and advancement of the global tourism industry.”
His Highness emphasized the vital role of events and exhibitions in Dubai’s economic strategy, aligning with the Dubai Economic Agenda D33, which aims to position Dubai among the world’s top three cities for business and specialised tourism by 2033.
Following the opening ceremony, His Highness toured the exhibition halls, accompanied by:
- H.E. Helal Saeed Almarri, Director General, Dubai Department of Economy and Tourism
- H.E. Hessa bint Essa Buhumaid, Director General, Community Development Authority
- H.E. Lt. General Mohammed Ahmed Al Marri, Director General, General Directorate for Identity and Foreigners Affairs
Key Highlights of ATM 2025
- Increased Global Participation: International exhibitor presence has surged, with a 20% increase from Asia, 15% from the Middle East, and over 12% from Europe.
- Expansion of ATM Travel Tech: This sector has grown by more than 26%, underscoring the growing convergence of travel and technology.
- New Start-Up & Innovation Zone: Featuring 21 trailblazing companies and immersive VR experiences showcasing cutting-edge travel solutions.
- Launch of IBTM@ATM: A dedicated platform for the business events sector, offering pre-scheduled meetings, networking opportunities, and a new Business Events Stage.
ATM Conference Programme
The ATM 2025 Conference hosts over 200 speakers across 70+ sessions, addressing critical themes such as the future of aviation, climate action, AI in travel, and hospitality trends.
Key sessions include:
- Opening Day: Cassie Kozyrkov, CEO of Kozyr and former Google Chief Decision Scientist, leads a session on AI’s transformative role in travel.
- Day Two: The Ministerial Session brings together tourism ministers from Bahrain and Lebanon and the CEO of Trip.com to explore tourism through enhanced connectivity.
- Day Three: Paul Griffiths, CEO of Dubai Airports, discusses aviation’s future amidst global transformation.
- Final Day: Features regional insights on Asia Pacific and India, concluding with the ATM Start-Up Competition, spotlighting innovative travel solutions from emerging entrepreneurs.
Strategic Partners
ATM 2025 is organised by Dubai World Trade Centre, with key strategic partners including:
- Dubai Department of Economy and Tourism (DET) – Destination Partner
- Emirates – Official Airline Partner
- IHG Hotels & Resorts – Official Hotel Partner
- Al Rais Travel – Official DMC Partner
ATM 2025 is a central component of Arabian Travel Week, a ten-day festival of travel and tourism innovation. Since its inception, ATM has facilitated more than USD 2.5 billion in industry deals, significantly shaping the growth of Middle Eastern and global tourism.
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Written By Queen Diana Story
